Association Management Software Articles

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6 Articles Found

Joy, Happiness & Health to You and Your Loved Ones

Joy, Happiness & Health to You and Your Loved Ones

Joy, Happiness & Health to You and Your Loved Ones To Our Open Source Family,   As the holiday season is upon us, we find ourselves reflecting on the past year and those who have supported us and the entire Tendenci community. With your help, we continue to work toward our shared goal – Connect the world’s people and do some good. For many of us, it’s been a tough year with all the changes happening across the globe  – natural disasters, wildfires, shootings, political issues, personal issues, and hardest of all, the loss of our loved ones. All lead us to the greatest lesson—love. It is the action of love that makes our world a better place. It is why we are sending you our most loving holiday wishes as you embark on your journey into 2019. So Happy …

Your Service or Product is the “Hero” of Your Web Site

Your Service or Product is the “Hero” of Your Web Site

Your web site visitors want to know what you can do for them.  This trumps everything else.  If you appear to satisfy their needs, only then will they continue to research your “about us” links or have the slightest desire to see a picture of your facilities.Web sites, even those that have been developed by a professional agency, frequently make the mistake of featuring company information more prominently than company offerings.  My experience has been this is catastrophic to your response rates.Please do not misunderstand; your site visitor does want to know that you are an established company with a strong position in the market.  But their first question is “does your service or product meet my needs now?”  My recommendation is you answer this marketing question with a big YES.  Feature your “Hero” prominently on the site If you …

Trail to the Chief: How the Presidential Campaign is Reshaping Technology Use

Trail to the Chief: How the Presidential Campaign is Reshaping Technology Use

This article by Katrina Kokoska was published in the Fall 2012 edition of Public Relations Tactics. It is posted here with permission. August 31, 2012 Every four years, athletes and fans from their home countries focus attention, training and resources on the Olympic Games. And as the Olympics move nearer to the opening ceremonies, the art and science of athletic performance advance.

Web Marketing Fundamentals Increase Sales Lead Generation

Web Marketing Fundamentals Increase Sales Lead Generation

Web sites respond differently from other advertising media for two primary reasons. First, web users are incredibly impatient. Secondly, they are incredibly smart. The more we treat people on the web like they are impatient and smart, the higher the conversion rate from visitor to phone call or contact forms. So how exactly does a web site treat visitors as impatient and smart? By giving them what they want, on their terms, immediately and with humility.

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